Meet David Danesh. Actually, you probably already have – and, if you haven’t, you have definitively seen him walking around campus. He’s that sophomore in SMG, coming from LA, cruising down Comm. Ave every morning, sporting a kippah, flashing a smile at everyone who’ll pass him by, pondering on life.
What you may not know, though, is that he is also the Director of Marketing for Split My Taxi, an app created by MIT Freshman Adam Eagle.
“I got involved two months ago,” David enthuses, “they were looking for a BU representative, but I told them I don’t want to just help out for 100 bucks – I want to be on the team. I want to be in charge of all the marketing. I love it.”
The purpose of the app, he explains, is to provide students with safe, cheap, and convenient rides. The way it works is you sign up through Facebook and communicate where you are and where your next destination is and, then, the app will find other students who are sharing similar courses, so that you can contact the person and split a taxi.
It is safe because you have to use your “.edu” email address, meaning all users are college students, and the app tells you who your mutual friends are with your potential “taxi splitter”. It is cheap because you get to split your ride with other students (and we all know college kids are not the richest ones). It is convenient because it can be anywhere, anytime.
“We literally have an answer to a problem students have on every single campus,” he says passionately.
Currently, the app is mainly used by BU students; yet it will soon be introduced in New York and California campuses.
“The goal is to get it so big that we can merge with a taxi company,” he laughs confidently, “but my goal right now is to make it work.”
Currently, David is working on getting the promo video out, spreading the word, and getting as much social media to voice their sensational app. With ambition like his, he will definitively go far. And sorry, he’s not single.
To sign up visit Split My Taxi on Facebook.