No one does makeup better than Sephora. For over 50 years, the worldwide retailer has been providing customers with their favorite beauty brands, from Rihanna’s Fenty Beauty to the recent addition of Glossier. And Sephora has made strides in promoting diversity and inclusion — not just within their brand, but within the world of cosmetology as a whole.
In 2019, Sephora adopted a new campaign and company motto, abiding by the words, “We Belong to Something Beautiful.” The “We Belong to Something Beautiful” movement is dedicated to improving diversity and equity in the beauty community and, as the company states, “championing all beauty.” Sephora has put their vow into action: In 2020, the brand took the 15 Percent Pledge. Companies that are a part of the 15 Percent Pledge promise to devote at least 15% of their shelves to products from Black-owned businesses.
Although many big businesses have taken steps in supporting BIPOC-owned brands, the beauty industry still has a long way to go. According to a 2022 survey by Cosmetic Executive Women, only 12% of Black women felt represented by the beauty industry. Countless makeup brands fall short in producing an inclusive range of shades for concealers, foundations, and other products. Even with the 15 Percent Pledge, the industry historically bars BIPOC from succeeding as cosmetologists and business owners.
To combat the rejection and exclusivity BIPOC frequently face within the beauty community, Sephora launched its annual scholarship program in 2021. The Sephora Scholarship program opens doors for minority students who hope to break into the industry, providing them with hands-on training and valuable education, including PRO master classes. With the Sephora Scholarship program, aspiring beauty professionals have a chance to explore and nourish their passions.
And good news: Applications for Sephora’s third scholarship program are open now until March 12, 2023. This program is set to last six months, beginning in April and ending in September. Throughout the Sephora Scholarship program, participants can expect to receive up to $7,500 in financial assistance to help cover tuition for cosmetology and esthetician school. But the pros don’t end there — aspiring beauticians will also gain firsthand experience to the industry through a paid Sephora internship. Long-term benefits may include expanding your professional network, strengthening your connection with a mentor, and having a leg-up in the job search after graduation.
Again, applications for the 2023 Sephora Scholarship program are open now until March 12. Don’t wait to make your beauty dreams come true!