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Jaclyn Hill Uses Emojis to Hint at Her New Makeup Collab

Put on your detective hats, beauty junkies, because 2017 is starting with a mystery. Beauty vlogger Jaclyn Hill, mega-famous for her 2016 partnership with Becca Cosmetics that produced one of the best highlighters the world has ever seen, has just announced a new collab via Twitter. According to her, it’s her “biggest yet”, and over two years in the making. While she’s been secretive about the project, she did respond to one Twitter user who asked for a unique hint.

Beauty fans have since gobbled up the news, submitting their own interpretation of the clue and their hopes for the new collab.

One user cleverly guessed a partnership between Jaclyn and Kat Von D, but according to Hill, it’s not happening (yet!).

Several other fans made a connection between the crab emoji, and Jaclyn’s birthday in July, stating hopes for a warm-toned Cancer themed palette.

While it’s nothing but speculation atm, Jaclyn has promised to drop new hints in the next few weeks, so hang tight until then!

Claire Biggerstaff is a senior at Davidson College where she's pursuing a major in English. Since her sophomore year, she's been heavily involved with Her Campus and has written for her school's chapter, interned with Her Campus Media, and eventually became the Editor in Chief of her home chapter. Her work as also appeared on publications like Babe.net and The Odyssey. When she's not researching news stories or holding editing workshops with her writers, you can find her enjoying an episode of The X-Files and thinking about how much she loves autumn.
Iris was the associate editor at Her Campus. She graduated from UCLA with a degree in communications and gender studies, but was born and raised in France with an English mother. She enjoys country music, the color pink and pretending she has her life together. Iris was the style editor and LGBTQ+ editor for HC as an undergrad, and has interned for Cosmopolitan.com and goop. Follow her on Twitter and Instagram @irisgoldsztajn, or check out her writing portfolio here.