Sephora clearly wants to get their customers talking! After the launch of Beauty Talk, an interactive social network, the beauty giant has partnered with Blippy, a leading social shopping company, to launch an online social shopping community for Sephora customers. By using the service, customers can talk about the products they’re buying, write product reviews, and discover trending products.
How does it work? After signing up at blippy.com/sephora Blippy will ask Sephora customers if they’d like to write a review each time they buy something. These reviews will show up on Blippy and reviewers can share their posts with friends on Facebook and Twitter by using Blippy’s syndication features. All customers’ purchase information will remain private unless a customer chooses to share it with Sephora or Blippy.
Seems like a great way to see what products are worth your money, what’s hot right now, and more! What do you think? Will you be signing up for this shopping community? Leave a comment!
