If you haven’t heard of her by now, then where have you been hiding? Charlotte Tilbury is currently the most sought after makeup artist in the world, with the likes of Kate Moss, Miranda Kerr, Rihanna and Kim Kardashian, to name but a few, thanking her for their perfect ‘glams’. Even the designers love her, with Tom Ford and Christopher Bailey calling on her power of expertise for their campaigns. With 20 years worth of experience, there are few people who can do her job as well as she can, or be as ridiculously likeable.
And it’s not only for her talent for applying makeup that’s why she’s so renowned. After years of persistence from fans and celebrities alike, Charlotte finally launched her own make up brand in September 2013, with an incredible response. On the day of the launch, hundreds of fans queued outside Selfridges in a bid to get their hands on the best new makeup and her website crashed due to hundreds of thousands of fans attempting to claim a product. Even now, almost three years later, when Charlotte launches a new product, it sells out online almost instantly.
So what makes this makeup brand so special?
Obviously as the world-renowned artist that she is, she knows a lot about the necessity of quality in a product and what is majorly lacking in most items. As a result, she is heavily involved not just in the creative process, but the manufacturing and testing of each item potentially up for sale. If something’s not perfect, it’s not allowed to be sold. She says that her aim is to decode her skills in her artistry to create makeup that is easy to choose and easy to use, and this is evident in the quality of her products.
For example, ‘Charlotte’s Magic Cream’. Charlotte formulated this herself years ago due to the face creams on the market not giving her clients everything she wanted them to give, and because of its effectiveness, everyone started to refer to it as ‘Charlotte’s magic cream’. After keeping the secret for so long despite everyone begging for it after trying it, she finally shared it with the rest of the world to give us a ‘glowing complexion in a flash’.
The Magic Cream
Aside from the obvious quality of the makeup, the actual packaging is gorgeous. Everything is encased in rose gold – ‘vintage inspired, bringing the magic back to makeup!’ The only problem is that the price of the products are expensive. Lipsticks start at typical high end prices of £23 (with the proceeds of her Hot Lips collection being donated to charity, Women for Women), but her legendary Filmstar Bronze & Glow palette is £50 and the Magic Cream £70!
However if you want to invest in long-lasting, long-wearing makeup, Charlotte Tilbury is the place to go. There is no doubt to the quality of the products, and she gives tutorials on how to apply each item on both her website and YouTube channel so we can apply them as well as she can (almost).
We want to buy everything!
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