Fresh of his success as Killmonger in “Black Panther“, Michael B. Jordan has a new position to prepare for: the first global face of the Coach menswear business. In his new role, Jordan will be following in the footsteps of Selena Gomez, who was named Coach’s womenswear ambassador at the end of 2016.
In addition to starring in Coach’s advertising campaigns for next spring, Jordan will be involved with The Coach Foundation, the brand’s philanthropic branch, and working with Coach’s creative director, Stuart Vevers, on special design projects.
“Michael is cool and authentic, and he really embodies the Coach guy,” Vevers said in a press release. “I’ve had the chance to get to know Michael over the last couple of years. He always looks great in Coach, so it felt really natural to build our relationship.”
Jordan clearly has style, so it’s going to be fun to see what comes out of his collaborations with Vevers.
Other upcoming projects for Jordan include “Creed 2”, coming out in November, and “Just Mercy”, where he’ll be playing a civil rights defense attorney alongside Brie Larson. We can’t wait to see how he continues to impact the fashion world!