If the only present on your wishlist is a shout-out from Draco Malfoy or you want the gender of your baby to be revealed by Bella Thorne — there’s an app for that. Cameo is an app for personal shout outs from your favorite Youtubers, musicians, actors and more.
Good morning everyone except people who haven’t gotten a Cameo yet
— Cameo (@BookCameo) July 31, 2018
According to Cosmopolitan, these videos can cost anywhere for $1 to $1000. Whether you’re a 90’s kid who loves Lance Bass or a 2000s kid whose first crush was Drake Bell, you’re sure to find a face you recognize on the Cameo app.
Here’s how it works. First, download the app or visit the Cameo website and pick the celebrity you want to hear from. Next. Fill in some personal information, including instructions on name pronunciation and what you want said in the video. And finally, enter payment information and wait for your shout out. It’s surprisingly easy and cheap (depending on who you want to hear from).
Thank you @LanceBass and @BookCameo for helping us provide my cousin @Mel_Soranno with THE moment of her bridal shower! ? #NSYNC #LanceBass #BookCameo pic.twitter.com/kF3MXUjrMF
— Lisa Marie Latino (@LisaMarieLatino) June 10, 2018
The founder of the site, Steve Galanis, came up with the idea after seeing so many people ask his business partner, an NFL agent, for pictures with clients, Paper Magazine reported.
Cameo’s business model has since been based on social media. These videos are designed to be shared, and the Cameo watermark in the bottom of each tells future customers where they can get their own.
Love doing shout outs! Here’s how you can be sure you skip the line!! Check out my Cameo profile: https://t.co/WIszXSVQAH
— Drake Bell (@DrakeBell) August 1, 2018
The most popular celebs on Cameo are Evan Breen, Nick Colletti and Cody Ko, Cosmopolitan reported. If you haven’t heard of these social media stars, that’s ok because it seems like Cameo isn’t built for big name stars — just those with a cult following of fans willing to pay.
Correction: An earlier version of this article erroneously stated the price for shout-outs started at $20, but the lowest prices are Free to $1, according to sources from Cameo. The headline and article has been updated accordingly.