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Master the Perfect Parisian Coif with Serge Normant Dry Shampoo

It’s no secret that Parisian women are infamous for their casual mastery of everything chic. Since Coco Chanel began championing pants as a revolutionary new wardrobe choice, the French have proved themselves the masters of that delicate balance of elegance and simplicity that seems to just run through their veins.

A French woman’s beauty look is a key ingredient of this mix. Just look at women like Brigitte Bardot, Françoise Hardy, and Caroline de Maigret, and you’ll find a common thread between them all: they’ve mastered a look that’s delightfully undone, yet still painfully chic. A smudge of black eyeliner, a swipe of mascara, and a perfectly tousled mop of hair, and they’ve managed to create a look that’s uncomplicated and sexy.

The mascara and eyeliner are easy to accomplish, but how to go about the undone hair? Lucky for you, Serge Normant Meta-Revive Dry Shampoo makes that effortlessly tousled hair – you guessed it! – effortless.

While dry shampoo is intended for use between days when you don’t wash your hair, this brand does double duty: going far beyond just absorbing impurities, it gives fine hair some much-needed texture and volume and is a perfect quick-fix for lackluster locks during the day. Formulated with Cedar Bark extract from Morocco, the formula clarifies to leave hair feeling restored and bouncy, without any stiffness or residue. And while other dry shampoos often give hair a white powdery look, Serge Normant’s goes on invisibly, leaving only an exotic powdery scent that will last you through the day.

Shoot a few sprays of it at your roots after letting your hair air-dry, wait a few minutes, then run your fingers through your locks for an easy and chic coif. You’ll find yourself loving how easy the style is to master, and your hair will thank you for the time off from the blow-dryer.

Find Serge Normant Meta-Revive Dry Shampoo online at Sephora and Barneys.

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Emilie Sintobin is a senior at Boston College studying French and Art History. A diehard fashion enthusiast and francophile, she dreams of the day she can return to Paris, where she spent a semester studying abroad last year. This fall, in addition to writing for Her Campus BC, she is also joining the Her Campus National team as an editorial intern. In her spare time, Emilie devours the pages of Vogue Paris and W, loves listening to oldies tunes, and can't get enough of a good old-fashioned dance party.