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Everlane Is Launching Environmentally & Budget Friendly Denim

Everlane, a company that sells ethically made high-quality clothing, is adding a new line of denim to their collection this fall. The video on their website explains how they have conquered the challenge to “make a premium denim to wear today, and ten years from now.”

These high-quality jeans, priced at $68 a pair, are made with a premium Japanese fabric in environmentally-friendly factories, which definitely makes these jeans “denim we can get behind.” Just like Ginuwine, we can’t wait to be in those jeans.

In an interview with Vogue, Everlane founder Michael Preysman explains that the denim collection will feature styles that are sleek and simple. “We’re going to keep it pretty minimalist,” he says. “What we’re not going to do is distress, rip and repair in big ways, but I think adding a couple of key fashion silhouettes and a few more washes is what you’re going to see from us.”

The denim line will be revealed September 7 at Everlane, but you can sign up for early access to their new collection now.

Lola George graduated from the University of North Texas in May 2019 with a degree in Public Relations. Her communications and marketing skills led her to move out-of-state and work as a full-time marketing specialist for Overnight Flowers in Tampa, FL. Lola enjoys creating content to share her passion for traveling, brunching, fashion design, and styling. Follow her on Instagram @beachybrunchbabe