Kylie Jenner knows how to pose for a camera. She put her modeling skills on display recently in her new PUMA campaign. E! News reported in February that Kylie would be modeling for the athleticwear company, and we just got our first glimpse at the photos when Kylie uploaded one to her Instagram account yesterday.
The campaign showcases the brand’s newest shoes, which PUMA describes as a “lightweight laceless training shoe designed to be both versatile and functional and mixes performance-ready technology with street-worthy styling.” They sound perfect—don’t we love to wear our comfy workout clothes outside of the gym?
The Global Director of Brand and Marketing for PUMA, Adam Petrick, said, “Kylie Jenner represents the young and bright future of fashion and fitness for women and we are excited to have her be the face of this campaign.” Kylie is definitely an influential star who is in touch with the latest trends, so we have to agree. You’ll be able to see the rest of the campaign roll out on April 1.